ABOUT

Exhibition / Brand Implementation 

// Project

How do you communicate the power of connected cars and mobility services in a manner that makes it engaging and relevant in a world where it seems everybody is talking about big data? That was the task presented by WirelessCar, a pioneer in the digital vehicle service sector, to Highway.

// What we did

Together with WirelessCar Highway create engaging communication focusing on key benefits as increased customer safety, loyalty, sustainability and the potential for increased revenue. A message where turning data into insights and services that cater to these benefits, clearly highlights the contribution that WirelessCar brings to its customers. 

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Developing and applying this communication strategy in different touchpoints, like fairs, where WirelessCar meets its customers has been a challenging and rewarding journey. Enabling WirelessCar to be the number one partner for its customers around the world.

// Result